Crypto.com Renews Partnership with Formula 1 Until 2030: BTC Trades Below $100K
Crypto.com has extended its partnership with Formula 1 through 2030, building on their 2021 collaboration to enhance mutual growth and value.
Crypto.com has extended its partnership with Formula 1 through 2030, building on their 2021 collaboration to enhance mutual growth and value.
This renewed deal comes as the cryptocurrency market remains volatile, with Bitcoin's price dipping below $100K following Federal Reserve Chairman Jerome Powell's cautious comments about potential rate cuts in 2025.
Crypto.com Extends Formula 1 Deal
“Formula 1 was one of our first global sports partnerships and a key driver in elevating Crypto.com to the most recognized crypto brand in the world,” said Steven Kalifowitz, Chief Marketing Marketing Marketing is defined as the business process of identifying, anticipating and satisfying customers' needs and wants.This is a crucial element of any operation or brokerage in the financial services space. Well-funded marketing campaigns are instrumental to the survival and longevity of these companies in an increasingly competitive industry.Within the forex space, marketers perform a wide range of functions to help procure, secure, or retain clients.In particular, newer forex brokers also have t Marketing is defined as the business process of identifying, anticipating and satisfying customers' needs and wants.This is a crucial element of any operation or brokerage in the financial services space. Well-funded marketing campaigns are instrumental to the survival and longevity of these companies in an increasingly competitive industry.Within the forex space, marketers perform a wide range of functions to help procure, secure, or retain clients.In particular, newer forex brokers also have t Read this Term Officer of Crypto.com.
“We are as bullish as ever about the future of crypto,” he added. “We can confidently say crypto is here to stay, and we are excited to keep the momentum going with Formula 1.”
During the partnership, Formula 1 has witnessed seismic growth, achieving a cumulative TV audience of 1.5 billion, 750 million fans globally, and 96 million social media followers. Similarly, Crypto.com expanded its user base over tenfold to more than 100 million globally.
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