GAC Chairman admits that marketing cannot keep up with the market, and now he wants to win over his boss and traffic
Hawk_Finance
2024-06-26 17:12:20
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Recently, GAC Group held its 2023 Annual General Meeting of Shareholders. A shareholder asked: "The competition in the automobile industry this year has been more intense than expected. How is GAC preparing to respond? Especially in terms of marketing, I think there is still a lot of room for improvement."
In this regard, GAC Chairman Zeng Qinghong said that in terms of marketing, GAC has indeed failed to keep up with the market in terms of sales innovation, sales methods and tools. Zeng Qinghong said that now it is about bosses and traffic, so now we have to change the traditional sales method. Now you can see ourselves playing on some self-media platforms.
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