The global sales of Apple's iPhone were significantly affected by the US and Chinese markets, resulting in a 4% decrease in sales in February compared to the same period last year to 17.4 million units. Despite strong performance in Europe, the weakness in the Chinese and American markets has had an impact on overall sales. The future outlook is relatively conservative, and sales are expected to remain at a relatively low level.

Global sales decline:

• Apple's global iPhone sales in February were about 17.4 million units, a 4% decrease from the same period last year.
• The US market has shown weak performance, with iPhone sales declining by 9% and a market share of approximately 48%.
• In the Chinese market, influenced by local Chinese brands, Apple's iPhone sales have significantly decreased by 16%.

Other market performance:

• Sales in Europe increased by 24% year-on-year in February, achieving growth for the fourth consecutive quarter.
• The sales in the Indian market decreased by 13% year-on-year.

Future outlook:

• The estimated sales of Apple's iPhone in the first quarter were around 51 million units, down from 56 million units in the same period last year.
• Considering the replenishment of pipeline inventory last year, it is reasonable to predict a sales volume of 51 million units this quarter.

Stock market reaction:

• Apple's stock price fell 0.75%, and UBS gave it a "neutral" rating with a target price of $190 per share.