The overseas version of Duoduo Temu and Shein, as two low-cost "explosive" shopping apps at this stage, not only in the United States, but also in other regions to set off fierce competition.。

Recently, the relevant report data show that Temu in Japan and South Korea's similar application store "pressure" Shein a head。

According to data.According to ai, Temu has long maintained its leading position in the ranking of shopping applications in Japan and South Korea, and has surpassed Shein。

data.AI said that since its launch in Japan in July this year, Temu has ranked first in terms of daily downloads of iOS and Google Play shopping apps for 101 days out of 124 days ending November 2, and Shein has ranked second with 17 days.。

In addition, in the Japanese market, Temu was the fastest app to reach 4 million downloads in only about 121 days.。Shein, by contrast, takes 155 days。Japanese e-commerce app Mercari took 427 days, Amazon took 660 days。

Similarly, in the South Korean market, Temu ranked first in terms of daily downloads of iOS and Google Play shopping apps for 65 days out of 93 days from August 1 to November 2, surpassing Alibaba's AliExpress (25 days), while Shein ranked among the top 5.。

Among the popular shopping apps in South Korea, Temu's download growth was the fastest, reaching 2 million times in just 88 days.。While it took Shein 382 days to reach the same milestone, Alibaba's AliExpress took 366 days.。

Contrast the hatchbacks, Temu's popularity is truly staggering。

Temu, launched in the United States in September 2022, is the "vanguard" of Pinduoduo's overseas expansion, and soon won a large number of consumers with a low-cost strategy.。Since its launch, Temu has expanded rapidly with its supply chain and marketing advantages.。

Within a few weeks of its launch, Temu topped the list of app stores in the United States, followed by rapid expansion in countries such as Australia, New Zealand, France, Italy, Germany, the Netherlands, Spain and the United Kingdom.。

Citi analysts said in an August report: "We believe that in the second quarter of 2023, the transaction service revenue increased by 131% year-on-year, and the cost of sales increased by 135% year-on-year, mainly due to the rapid improvement of Temu's performance.。"

In July this year, Temu entered the Asian market through Japan and South Korea.。It then entered the Philippines on August 26 and landed in Malaysia on September 8.。

In an October report, Goldman Sachs said: "Temu has rapidly expanded its footprint beyond the United States to other international locations, and we believe that now that it serves in more than 40 countries, we will continue to see growth opportunities in the coming quarters."。"

Goldman Sachs estimates that Temu now has more than $1 billion in monthly transactions and the bank expects Temu to continue to grow in the second half of 2023。

Bernstein analysts believe that most of Pinduoduo's incremental investment funds are used to get Temu to land quickly。"We believe that the rapid rise in Temu's popularity is due to the company's increased marketing investment, low prices and emphasis on promotions, as well as the success of referral campaigns," the analysts noted.。He said Temu's multi-million dollar Super Bowl ad further cemented Temu's mind-branding among many of its target customers.。

Bernstein expects the number of active users and orders for Temu to continue to increase, contributing to its non-U.S. market turnover.。