Recently, Amazon (AMZN) made a massive investment, demonstrating the company's commitment to the field of artificial intelligence. This investment primarily targets the AI startup company Anthropic, positioning Amazon to potentially gain an advantage in AI competition, further enhancing customer experience and technological development.

In terms of investment scale, Amazon announced a $4 billion investment in Anthropic, making it the largest external investment by the company to date. This investment comes as an additional investment following Amazon's $1.25 billion investment in Anthropic in September last year.

Anthropic, headquartered in San Francisco, is a startup founded by former OpenAI executives and employees, pioneering in the generative AI field. The company's latest AI model suite, Claude 3, is touted as the fastest and most powerful AI model to date, surpassing OpenAI's GPT-4 and Google's Gemini Ultra. Anthropic's technology not only receives support from Amazon's investment but also from companies like Google.

The strategic partnership between Amazon and Anthropic aims to further enhance Amazon's customer experience and drive the development of AI technology, reflecting the efforts of cloud providers to maintain a leading position in the AI field.

The generative AI field has experienced explosive growth in recent years, with investments totaling $29.1 billion across nearly 700 deals in 2023, reflecting the mainstream commercial status of AI technology. This market trend has also prompted Amazon to increase its investment in Anthropic to strengthen its competitive advantage in the field of artificial intelligence.