Broadridge and Boring Money join forces to provide consumer responsibility solutions for asset managers
The collaboration combines Broadridge's value reporting, expense and performance data with Boring Money's end-investor demographic and cognitive data。
Financial Data and Insights Boring Money and Broadridge Financial Solutions, Inc.(NYSE: BR) to provide asset managers with a single source of data and insight, combining product analysis with a consumer perspective to fully meet the requirements of UK consumer liability regulations。
"Broadridge and Boring Money's partnership is exactly what the market needs to help asset managers meet consumer liability regulations and align with Broadridge's strategy of providing data-driven solutions to meet regulatory needs," said Devin McCune, Vice President of Business Governance, Risk and Compliance Services, Broadridge Distribution Insights.。"The combined product will provide insight into end-investor product perception, usage and sentiment, combined with quantitative metrics to create the most comprehensive solution for asset managers and fund boards."。"
"Currently, asset managers struggle to find the information they need and rely on distributors for incomplete data sets.。Holly Mackay, CEO of Boring Money, said: "The goal of this partnership is to provide a clear picture of end customers and products, and compare information with peers, allowing asset managers to provide independent sources of data to the board of directors while focusing on actionable improvements.。"We are excited to partner with Broadridge to combine our respective insights to deliver a solution that will help asset managers meet their requirements while protecting UK retail investors."。
The partnership combines Broadridge's value reporting, fee and performance data and advisory services with Boring Money's end-investor demographics and cognitive data, enabling asset managers to better understand and serve retail investors who purchase their funds through intermediaries.。The resulting solution provides asset managers and fund boards with an unparalleled holistic view, linking quantitative and qualitative information on UK fund issuance and regulatory compliance。
Broadridge's regulatory solutions range from long-established 15c requirements in the US to value assessments in the UK and will support upcoming Irish and European requirements.。Broadridge's comprehensive capabilities include serving mutual fund boards that need to assess the reasonableness of their funds in terms of costs and performance, and supporting data sharing through the Distributor Feedback Template (DFT), which helps support asset managers in meeting their consumer understanding and consumer support obligations。
Boring Money helps asset managers understand their end customers, understand how well their products serve their customers, and demonstrate whether they provide fair value and support the outcomes retail investors say they want.。Boring Money has been collecting consumer data for asset management clients since 2019 and can provide insights on client demographics, wealth, time horizon, risk appetite and more。
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