<p><img src="https://hawk-oss.hawkinsight.com//picture//202406/1188726160_900.jpg" style="width: 100%;">On May 15, NIO launched the mass market brand Onvo。It is positioned in the NIO brand, focusing on young families。Onvo stands for On Voyage, the Chinese name is "Le Dao," which means "Road to Happiness."。Deliveries will begin in September, with pre-sales starting today at 219,900 yuan ($30,500).。-Advertising-Onvo L60 is a pure electric slip-back SUV. At the official press conference, Weilai faced the Tesla Model Y。NIO claims that under CLTC conditions, the energy consumption of the electric car is 12.1 kWh / 100km, better than Model Y's 12 under the same CLTC conditions.5 kWh / 100km。"We prioritized low power from day one," Onvo president Alan Ai said before the launch.。Ai Weiwei has served as general manager of WeWork China and vice president of Disney marketing.。He joined NIO in January 2021 to create Team Alps, a code name for Onvos.。-Advertising-Onvo L60 is a medium-sized SUV with a size of 4828 / 1930 / 1616 mm (length / width / height) and a wheelbase of 2950 mm。This is equivalent to 190 / 76 / 64 inches and 116 inches wheelbase。In contrast, the Tesla Model Y is slightly smaller, with a size of 4750 / 1921 / 1624 mm and a wheelbase of 2890 mm。The Tesla SUV 60 kWh version starts at 249,900 yuan ($34,600) in China and has a CLTC range of 554 kilometers (344 miles)。Unlike the Model Y, the Onvo L60 has no trunk。"The pre-sale price of the Onvo L60 is 30,000 yuan ($4,200) lower than the Model Y.。Ellen said at the press conference.。-Advertising-L60 will be available in three models: the standard cruising range is 555 kilometers (345 miles), the cruising range is up to 730 kilometers (454 miles), and the extra long cruising range is more than 1,000 kilometers (621 miles). The electric car will provide 60 kWh, 90 kWh and 150 kWh battery pack options。The 150kWh battery is a semi-solid battery of WeLion, which can be exchanged for a car at the exchange station, but cannot be purchased。L60 adopts 900V architecture, so it can realize fast charging。Pre-sale price includes battery pack。The starting price of vehicles without battery packs under BaaS (Battery as a Service) subscription was not disclosed。However, it is usually 70,000 yuan ($9,700) lower.。There had been media speculation that BYD was an Onvo battery supplier; however, NIO did not disclose the battery manufacturer at the press conference.。Onvo will launch globally by the end of 2024, with the first stop likely to be the EU, according to NIO.。Onvo L60 Orange, Silver and White。Image source: Onvo computing power, L60 equipped with a Nvidia Orin X chip, computing power up to 254 TOPS, 7 8 megabytes HD camera, 4D imaging radar, 4 360 degree camera。It has no lidar。This is a considerable downgrade because all current Nio models are equipped with four Nvidia Orin X chips with a total computing power of 1,016 TOPS (trillion operations per second)。In terms of aerodynamics, Onvo said that the drag coefficient at 120km / h is 0.229Cd, not bad for medium-sized SUV, energy efficiency is 92 under CLTC standard.3%。Onvo L60 rear。The interior has not yet been officially edited, but we know that the cabin will have a large 17.The 2-inch central control screen has a 3K resolution, and there is no LCD dashboard driver in front, replaced by a 13-inch head-up display (HUD)。For passengers, there is an 8-inch entertainment LCD screen at the rear of the center console。All of this is performed by the new Onvo OS in-car software。Interestingly, the front seats can be completely reclined to form a queen bed for sleeping。The front seats can be fully folded to form a queen bed for sleeping。Photo credit: The NIO Onvo L60 was built by former Bentley designer Raul Pires, the head of design at NIO, who worked at the Volkswagen Group for more than 20 years。All Onvo cars are equipped with support for battery replacement and are compatible with Weilai power exchange stations。However, not all - Onvo will only be compatible with 3rd and 4th generation switching stations。NIO currently has about 2,400 power exchange stations, of which 1,000 are the third and fourth generations.。Onvo L60 will compete with Tesla Model Y, Toyota Rav4, Xiaopeng G6 and BYD Sea Lion 07 in China。Deliveries of the electric car will begin in September, when the powertrain and remaining key specifications will be announced。Later this year, NIO will launch a second sub-brand, code-named Firefly.。The sub-brand will launch an entry-level electric hatchback mainly for the EU market。Weilai CEO Li Bin has previously said that Firefly is to Weilai what Mini is to BMW。In 2023, Tesla Model Y sales in China will be about 450,000, accounting for 75% of Tesla's sales in China.。Model l 3 was once a popular mid-size sedan in China, but it was eliminated by a large number of affordable electric cars launched by electric vehicle startups and state-owned automakers (such as BYD Seal, Xiaopeng P7i, Zeekr 007, Weilai ET5, etc.)。Its sales declined in 2023, and the situation did not improve in 2024.。The Tesla Model Y, however, is a different story。Although China launched several mid-size electric SUV competitors last year, none has been able to shake the success of the Model Y, as its sales have been fairly stable throughout the year and it is the main driving force for Tesla's deliveries in the Middle East Kingdom。Li Bin said in March that those who want to buy the Model Y should wait for the Onoff L60, because the electric car will undoubtedly be cheaper and better.。Li also said that sales of the L60 will exceed those of the Xiaomi SU7, which went on sale on March 28, and has secured 100,000 locked orders and plans to deliver 100,000 in 2024.。These are pretty bold claims。One thing that cannot be ignored is how Onvo will affect the sales volume of Weilai's main brand.。I would be very worried about Weilai's best-selling Weilai ES6。It starts at 338,000 ($46,800) and has specifications similar to those of ancs such as the L60.。Will lidar and greater computing power be enough for consumers to pay an additional 120,000 yuan ($16,700)？We will be watching closely。Onvo L60 crash test。Weilai claims that Onvo L60 is the king of efficiency。</p>