今年5月20日，奥迪与上汽集团签署合作协议，共同开发多款高端智能电动汽车，打造专注于中国市场的先进数字化平台。

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Recently, Audi and SAIC cooperation project CEO Fermín Soneira revealed that the electric concept car created by Audi and SAIC will be unveiled in November, and the production version is expected to enter the market in the second half of 2025.。

Products The action is expected to take place at the Shanghai SAIC Volkswagen Anting plant。Subsequently, within 18 months of the launch of the first car, an SUV and a large sedan will follow, a total of three planned new models。

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It is not clear whether the new model will adopt Audi's four-ring logo.。Although there have been rumors that the new model will use the Audi name logo instead of the four-ring logo。

Why choose China？

Soneira said China is Audi's largest market in the world and Audi's most important overseas market.。In addition, Soneira pointed out that China's young customer base has more demand for smart technologies such as autonomous driving and car networking.。Compared to Audi's consumer base in other global markets, which is basically between 55 and 60 years old, China's customer base is generally younger, with an average age of about 35 years old.。

In terms of product strategy, SAIC Audi pays more attention to high-end intelligence, targeting the younger generation in design and intelligence, especially high-end customer groups who are willing to accept new technologies and new concepts.。

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Soneira also confirmed that the new model will not be a re-branded version of the IM Motors (Smart Sport) vehicle, taking into account SAIC Audi's focus。Our high-end intelligence。In addition, Ningde Times is a battery supplier and Momenta is a smart driving solution provider.。IM Motors is an electric vehicle joint venture between SAIC, Alibaba and Zhangjiang Hi-Tech。Momenta is a Beijing-based self-driving startup。

At present, Audi A7L, Q5 e-tron and Q6 are sold in the Chinese market through Audi's cooperation with SAIC.。

Source: Volkswagen Group (China), QQ, CSVW, Sohu